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SUSTAINABILITY HAS A LANGUAGE PROBLEM
Is jargon derailing progress? (12.30-13.30)
We need to get back to reality. Our new research shows that complex, technical language is alienating audiences. Jargon risks derailing progress. We’ll debate how to communicate sustainability more clearly, engage wider audiences, and use words to more effectively turn understanding into action.
Speakers


Begüm Kürkçü
Global Sr Director of Sustainability
On

Eleanor Ross
Communications Lead
World Economic Forum
Caroline Reid
Senior Sustainability Director
Oatly
Forget boring conference rooms. Join us at Somerset House.

We're bringing together interesting minds across sustainability, business, and academia — and we're doing it at one of London's most iconic addresses. Somerset House sits right on the Thames and is the kind of venue that makes your ideas feel bigger the moment you walk in.
Address: Somerset House, New Wing
➡️ View on Google Maps
Somerset House's New Wing is located on Lancaster Place, London WC2R 1LA, just off the Strand. The nearest tube station is Charing Cross (Bakerloo, Jubilee, and Northern lines, 8-minute walk).
If cycling, there are Santander Cycle docking stations nearby on Surrey Street and Waterloo Bridge. We'd encourage you to avoid driving given limited parking in the area, but if needed, the nearest NCP car park is on Parker Street.
More speakers will be announced soon. Got burning questions or topics keeping you up at night? Slide into our inbox at info@engage.slrconsulting.com
One Day. Five Conversations.
Pick the ones that matter to you.
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